You are reading Ann Sieg's Leaders' Circle Read more from this series of articles.
- How You Can Make Your Online Education Pay Off with The Leaders’ Circle
- A Story of Collaboration, Perfect Example of How to Create a Talent
- The Leaders' Circle Challenge
- Welcome to Ann Sieg's Leaders' Circle
- Ann Sieg's Leaders' Circle Challenge - Participant Feedback
Whether we realize it or not, the two greatest influences on behavior are Who we think we are, and How we think we fit into the world. It has a massive impact on how we behave.
One of the reasons people perceive credentials as valuable is that they impart a sense of identity: “Who I am.”
Have you ever noticed how people who have attended top business schools describe themselves: “I’m a Harvard MBA” or “I’m a Stanford MBA.” It’s not a statement of skill – it’s a statement of identity.
Getting the certificate is a confirmation of group identity, which has a powerful influence on behavior. Enroll in business school, and you “become” an MBA.
What I do (what I have done for over 7 years on the Internet) is what I would call self-education. But self education has always lacked that strong sense of identity. No one (including me) says “I’m a self-educator.”
You’re also a “Self-Educator,” aren’t you?
Today I’m going to talk about something myself and the 80/20 Marketing Team have been working on for a couple months now.
This will be a project that culminates much of what I’ve learned over the last 20 years with regard to self-education. My hope is that if you’re a little earlier on this path, you can avoid some pitfalls I’ve stepped in.
Our focus with The Leaders’ Circle is specifically on online business – how to create and run a successful online business – but the philosophy and process also applies to the process of self-educating ourselves more generally in business and pretty much anything else.
You see, self-education is not who we are. It’s what we do in the pursuit of something. That’s far more important in my mind. The act of self-education is a means to an end, not an end itself.
Let me provide a quick example using the 80/20 rule.
You will make more money, generate more leads, sign up more reps and customers when you become freakishly good at the fundamentals.
That’s one of the reasons I named our company 80/20 Marketing. Because of the 80/20 rule. We’ve observed that, in variety of circumstances, 80% of our output comes from 20% of our input.
This means that 20% of the time you spend behind your computer provides 80% of your best work.
Just like 20% of that wonderful meal my husband Brian prepared last night provided 80% of the pleasure. (But really! I need to lay off the chocolate cake)
There’s always a “20%” you should be spending your time on. And no matter the discipline, it’s always the fundamentals.
The Leaders’ Circle is going to help you with the 20% that provides 80% of the return. And that’s 100% grounded in the fundamentals .
Have you been racing through the fundamentals so you can get to “fun stuff?”
Are you spending too much time on the esoteric, “advanced” material?
Real masters are amazing at the fundamentals. If you think the fundamentals of online business are boring, you’ll never master them.
As a self-educator, it’s about the joy of developing yourself and mastering these fundamental online business skills. That’s the philosophy and process that applies to living a productive and satisfying life.
Are you also improving the quality of your life as you pursue a successful online business?
That’s an important goal for The Leaders’ Circle. We will master the fundamentals and improve the quality of your life as you pursue a successful online business.
Our first small step to reach this goal has been accomplished.
We created this blog, and we’ve created The Leaders’ Circle Facebook page. These will be “environments” where we provide you a support structure for you to practice with other self-educators on the 20% that matters most.
Our goal is to help develop, create and nurture hot beds of talent, and also partner with other communities that are fostering hot beds of talent.
The emphasis will be placed on what you do when you do it. We’re going to provide feedback on the action you take.
We’re using “The Talent Code,” a book written by Daniel Coyle to ignite The Leaders’ Circle
For example, when I saw Nadia Comencia in the 1976 Olympics, I thought to myself, “I want to be like Nadia!”
Off I ran in hot pursuit which led to down loads of deep practice. She was the first to ignite my inspiration to perform and coach gymnastics.
Similarly, for many who read The Renegade Network Marketer. They said, “I want to do what Ann has done! If she can do it, I can to!”
Alicia Bausely is a perfect example.
Seeing me and my results inspired her to do the same. She’s since gone on to do amazing things as a Sales Expert, Online Marketer, and Trainer for Business Entrepreneurs.
This is exactly what Daniel Coyle wrote about in his book, and spoke upon during our first Leaders’ Circle webinar, which we hosted with him as our guest last week.
The intention is for The Leaders’ Circle to be your “playing field” to ignite action and practice. We believe it’s this deep practice — along with the kind of master coaching which involves rapid feedback — that greatly shortens the learning curve for how to create and run a successful online business.
No matter what I’ve done, whether as a gymnastics coach, a homeschool mom or as the Leader of our 80/20 Marketing team, I’ve applied this ignition, deep practice, master coaching model that Daniel Coyle so eloquently describes in The Talent Code.
This is the ever-evolving face of self-education.
Our goal will be to create leaders, partnerships and potential joint ventures with you. This is why we’ve decided to form a “The Leadership Circle,” a leadership culture where you will be challenged to stretch yourself and grow.
What Does The Leaders’ Circle Mean For You?
It means we are providing you with a public place to take action; a place to demonstrate “deep practice” for which you will receive rapid feedback within a supportive community.
The part of Leaders’ Circle that we’re introducing today costs no money. But even an education that’s completely free is expensive in time and effort.
Most of us who run online businesses self-educate in similar ways. We find the best free stuff then we might pay for a course or an ebook.
In the end, we try to pull it together. A lot simply comes from pure observation. We’ll be talking more about that in the weeks and months ahead. For now, watch this video I put together about The Leaders’ Circle.
Watch this short video that describes The Leaders’ Circle
Does the premise behind The Leaders’ Circle make sense to you? Do you have a better understanding for why we are forming The Leaders’ Circle? Be sure to comment about that once you finish reading here.
More than anything, today I want you to realize that the new world of self-education has placed new demands on all who are committed to teach.
Remember one of the main lessons from The Renegade Network Marketer, “Teaching sells.” We’re all teachers.
Our Social Marketing Manager, Eric Walker, says it nicely,
The best combination of freedom, money, meaning and value will be given to teachers because they take the complexity of change, and communicate that into concrete action for you to thrive. And it’s this act of teaching that will raise our own value, and the value of everyone participating around us.
Your authority and credibility no longer depend on credentials — they depend on mastering fundamental skills by practicing them in the real world. And that is exactly what The Leaders’ Circle is intended to support you with.
Now, I’ll leave you with a prompt to take one simple action.
I’d like for you to leave a comment with any of your thoughts. In particular, considering these questions:
- Is The Leaders’ Circle starting to make sense to you? Do you have a better understanding for why we are forming The Leaders’ Circle?
- What do we need to teach ourselves and how can technology support that?
- Have you thought deeply about the way you attend to your self-education?
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