How to lure and reel in leads with content marketing.
5 Step Guide to Content Marketing On Your Blog
November 7, 2011 by 3 Comments
Content Marketing means creating and freely sharing informative content as a means of converting prospects into customers and customers into repeat buyers. The primary goal is to obtain opt-in permission to deliver content via email or other medium over time. Repeated and regular exposure builds a relevant relationship that provides multiple opportunities for conversion, rather than a “one-shot” all-or-nothing sales approach. Here is a 5 step guide to getting started.
If You’re Not Content Marketing, You’re Not Marketing
November 2, 2011 by Leave a Comment
The most important thing you can do as a marketer is to position yourself as a trusted expert, or value contributor for your prospects, leads and customers. And the best way to do that is to create valuable, relevant and compelling content on a consistent basis like a publisher would traditionally do. Start seeing yourself as a publisher.
Quickly Improve Your Persuasive Writing With This Proven 4 Step Structure
October 3, 2011 by 18 Comments
Effective Persuasive Writing Including Content and Copy Writing Follows a Proven Structure. Good content structure will contain certain elements time and time again. Whether you’re writing a sales page, long blog post or promotional ebook. Staying grounded in good content structure will determine effectiveness. Today you will learn the structural guidelines involved with the 4 Ps of content and copy creation.
7 Quick Content Ideas That Will Get You Started Today
September 13, 2011 by 11 Comments
Creating content is a marketing strategy. If you’re not making time to create content, then I hope you’re able to determine HOW you are going to market your business. Here are 7 Quick Content Ideas That Will Get You Started Today.