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David Garfinkel (at left with Ann Sieg) is a highly sought-after copywriter with an uncanny knack for distilling complex, core copywriting concepts and strategies into practical steps that anyone, regardless of skill or experience, can easily follow, apply, and duplicate.
It’s no wonder he’s known as “The World’s Greatest Copywriting Teacher.”
David Was Our Leaders’ Circle Guest This Month
We decided to do two things differently this month for Leaders’ Circle:
1. We recorded it instead of hosting a live webinar event.
2. We are making it available to the public.
In a nutshell, this is what you’re going to learn from this full 60 minute audio interview between Ann and David. This is especially for network marketers — where making connections with other human beings (you might call them prospects) is so important.
You’re going to learn that copywriting is about making a connection with people using the written word or the recorded word (video and audio), and all the things that involves.
Part of that connection involves action.
You can connect with someone and have a feeling about it, but you’re never going to be able to help them or let them help you if someone hasn’t taken an action.
Action completes the connection.
It’s action that produces the live, real-time, in-person (or over the phone) conversation or personal email dialog.
Copywriting is ALL the things you do that lead up to the real-time or in-person connection.
You’re going to learn how to take the spoken language -the language we speak- and put that into written word (or spoken words). And don’t worry, it’s not essays or terms papers or business memos. It’s conversational and directed towards connection. Anyone can do it (that means you can!)
The Ultimate Copywriting Crash Course
At the conclusion of this call, you’ll want to pick up David’s Ultimate Copywriting Crash Course.
But before I tell you more about that, here’s a quiz for You…
How would you communicate with this prospect?
Imagine this network marketer person who is going to sleep at night. They’re tossing and turning. They’re saying to themselves,
“If we don’t get some more leads, we’re going to have trouble paying the bills. If we don’t get more leads, I don’t know how much longer I will be able to stay in network marketing. If we don’t get some more leads, this is going to be embarassing when my jerk brother in-law asks “How’s that silly MLM is working out?”
See? That’s called getting into the “internal dialog.”
You’ll not only learn how to get inside your prospect’s head, you’ll know EXACTLY how to connect with this person. That’s what the Ultimate Copywriting Crash Course teaches you.
This course is designed to help you master the art of connection with all network marketing prospect personas.
This course includes practical, down-to-earth instructions on how to:
- Grab and keep my prospects’ attention
- Build and maintain good connections with prospect and customers
Write emails that:
- turn prospects into customers
- retain customers and
- turn upset customers into satisfied customers
- Improve conversions on your lead-capture pages and sales pages
- Get your prospects to take the action you want them to take
Plus, You will also be able to download a PDF of the PowerPoint and an MP3 recording of the audio for each class. You’ll get special Copywriting Templates with each class. You can use these to create cash-generating emails, Web pages, and social media content.
Go Get The Ultimate Copywriting Crash Course “Write” Now
Thanks once again for the free download and audio format!
I can’t wait to dive into this one!
Loving this interview! I don’t want to miss this month’s Leader’s Circle Call – they’re always so excellent – and this is great that I can listen to this as it fits into my schedule! Thanks, Ann and David.
To join this inner circle, what will I do. Thanks.
Thanks David and Ann. Awesome info!