All the parts of your lead capture page should flow together. Keep the end in mind (capturing the lead). There are five key elements you will focus your lead capture page web copy. This post will review each of these elements by providing the purpose and an example. 5 Key Elements for Effective Web Copy […]
Quickly Improve Your Persuasive Writing With This Proven 4 Step Structure
Effective Persuasive Writing Including Content and Copy Writing Follows a Proven Structure. Good content structure will contain certain elements time and time again. Whether you’re writing a sales page, long blog post or promotional ebook. Staying grounded in good content structure will determine effectiveness. Today you will learn the structural guidelines involved with the 4 Ps of content and copy creation.
How To Write a Close That Makes More Sales
Do You Know Who You’re Really Supposed to Be Marketing To?
It seems like half of networker marketers don’t have a clue who their real target market is, and the other 45% who does know isn’t utilizing it effectively. You bet that’s a bold statement! Do you really know who you’re supposed to be marketing to? If you target the wrong group of people your network […]
Stop Losing 80% Of Your Income With This One Simple Trick!
It’s getting close to a dreaded day in the United States: April 15, the day income taxes are due! Nobody loves this day, because so much of your money suddenly ends up in the government’s hands. Some people even believe that when poet T.S. Eliot wrote first the line “April is the cruelest month” in […]
Big Secret To Increase Lead Flow and Conversions
Bringing recruiting and product sales online is an important next step for many network marketers. Others who are already here share a common concern with those just arrived: “What am I doing wrong? Why aren’t my ______ (ads, videos, lead capture pages, sales pages) working?” Of course there’s no “one size fits all” answer to […]
Mr.”X” A Man After My Own Heart
Happy Valentine’s Day to you! I want to share a quick video about how my husband is most definitely a man after my own heart. And yes, it’s true… There’s actually another man after my own heart too! (I’m blushing.) I’ve appropriately called him Mr “X” because that’s what he’s been to most people until […]
The Copywriting Mindset with David Garfinkel
While we were together we also decided to film a casual conversation about “the copywriting mindset”… and a little more about why we’re putting together The Ultimate Copywriting Crash Course. You can watch our whole conversation below…
The Secret of Powerful Headlines
How a Few Well-Chosen Words Can Do Magic For Your Business By David Garfinkel It’s early morning in a San Francisco café. I’m sitting here away from my office, so I can focus completely on writing this article. I’m staring intently at a page of handwritten notes – complete with arrows and boxes… famous headlines […]