November 27, 2021

4 Part Template For Writing Hard And Soft Sell Emails

Here is a 4 part template for writing hard and soft sell emails

Why You Must Know The Difference Between Features And Benefits

If you’re not describing the right aspects or characteristics of your product or service then you could be wasting your time by trying to sell something that your target audience doesn’t want or need. Since this is such an important part of content and copy writing here is a quick overview of the difference between features and benefits, and how you can make them work for your business’ content writing strategy.

Follow These 10 Steps To Ensure Success When You Hire A Marketing Consultant (or Copywriter)

Let’s face it. Not everyone is an experienced or successful marketer. But let’s say that you’ve set aside some money to hire a copywriter and/or a marketing consultant. Good move. To help you meet your goals in this area, the information below provides the steps to follow to ensure you hire the right person. Before […]

The Best Follow Up Tool For Your MLM Business

The importance of writing a newsletter that gets delivered to your subscribers automatically, and how to approach the initial writing work of that newsletter without being intimidated.

11 Copywriting Tips For The Do-It Yourself “Kitchen Table” Business Owner (part 5)

How To Write Descriptive Page Titles With Complementary, Keyword-Rich Headlines and How To Use Your Keywords In Your Anchor Text.

11 Copywriting Tips For The Do-It Yourself “Kitchen Table” Business Owner (part 4)

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Part 4 of our ongoing copywriting tips for “kitchen table” business owners. This segment of the series explains how to write descriptive page titles that explain succinctly and specifically what the focus of each page or post is.

11 Copywriting Tips For The Do-It Yourself “Kitchen Table” Business Owner (part 3)

Write to one person. Here’s a simple and fun exercise you can apply to practice writing to one person that will improve your content and copywriting.

11 Copywriting Tips For The Do-It Yourself “Kitchen Table” Business Owner (part 2)

Know everything you can about your ideal customer. Be able to know more about them than they do. Then address those issues in all that you write and create.

11 Copywriting Tips For The Do-It Yourself “Kitchen Table” Business Owner (part 1)

11 part series: Practical copywriting tips for kitchen table business owners who aren’t trained copywriters.

9 ideas for developing your unique value proposition (or USP)

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9 ideas for developing your unique value proposition (or USP) that answer the question, Why should anyone do business with you?

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