Question for you…
Should politics and business mix? And if so, how much and what is appropriate?
The other day I made a post about the NDAA (National Defense Authorization Act) that was passed on New Year’s Eve.
Some felt that this was inappropriate for my Facebook business fanpage.
What do you think the role of politics in business (or vice versa) should be?
Not at all?
It’s our responsibility to be involved?
Here are two examples of large (and small) businesses getting involved in politics and even incorporating it into their marketing
#1. There is another bill currently being worked on called SOPA (Stop Online Piracy Act) which, under the banner of protecting copyrighted material, is the most horrendous and all-out effort to control and censor the internet yet and if passed, could effectively destroy the internet as a business tool and free information source.
Here’s a great video about what exactly this bill means for the internet (I don’t agree with everything these guys say on their channel but they do a good job reporting on issues the mainstream doesn’t)…
Wikipedia founder Jimmy Wales, along with over 30,000 other websites, either un-registered or threatened to un-register their domains with GoDaddy.com because Godaddy initially showed support for this bill (which they have since withdrawn). While the mainstream media has given this virtually ZERO coverage (gee I wonder why?) many prominent internet bloggers and businesses have been in an uproar about it, like Seth Godin, etc.
More information about SOPA can be found here
In addition, a group of the biggest companies online including Google, Facebook, Yahoo, Twitter, Paypal, Amazon, Wikipedia, LinkedIn, etc are considering an internet-wide “blackout” where they would shut down their entire sites for a day in protest of the SOPA act. They’re calling it “the nuclear option.”
#2. A few months ago Howard Schultz, the CEO of Starbucks wrote a letter to the employees of Starbucks and a list of the other companies on the NYSE and Nasdaq basically asking them to withold any more political campaign contributions until Washington gets its act together and learns how to balance a checkbook.
Learn more about what Howard Schultz is doing here.
So what do you think about mixing business and politics?